Backlinks, Resources, Landing Pages, and Marketing Tips
Here at Sery Content Development, we understand that we don’t just write content and manage social media pages. We are digital marketers. We make your brand or business stand out above the competition, and we drive business to you. That, often, is not an easy task. In order to stay on top of our game, we have to do a ton of research every single week in order to make sure that we are staying relevant and targeting the proper keywords. As a search engine optimization (SEO) company in Billings, Montana, we love to pass the information and resources along to you. We will do the work for you, but if you want to tackle it yourself, we will show you exactly how it is done.
Here are four great articles we came across this week that have helped with our business.
Link Building Success
Point Blank SEO recently published a blog on their site called Scalable Link Building Campaigns, Processes & Workflow. This article is amazingly in-depth (and as a result substantially long). For anyone looking to step up their link-building game, it is a must-read.
But don’t stop at just reading it. Dedicate a couple of hours one of these afternoons to set this up. Then use it every day.
Resources Entrepreneurs Can Use
If you Google “Entrepreneur advice” you will get inundated with articles telling you how to be an entrepreneur and how to run a successful business. Most are sound advice. Many of them are specific to the writer’s expertise that they don’t apply to you.
Entrepreneur Magazine recently came out with a huge list of resources that can help you run your business. It’s not going to give you advice, but the items on this list will help you tackle day-to-day tasks.
By the way, if you want to know how to run a successful business, read Ben Horowitz’s book The Hard Thing About Hard Things.
Understanding Landing Pages
Most people fail to see the value of a well crafted landing page. They think that their home page has some information about what they do, and that’s good enough for them. But that misses the mark for most people’s needs.
In this article from Leadpages.net, they answer the “dumb” questions people are usually too afraid to ask. There is so much great information that most people will need to take it piece by piece.
Keep in mind that a landing page doesn’t have to be your home page. Most people prefer to make it a separate page on their site so they can better track analytics.
A Marketing Plan Blueprint
Juntae DeLane, fortunately, gives us that blueprint. In his article Your 5-Step Blueprint to Content Marketing Success, he outlines exactly what you need to look for when creating a marketing campaign, and how to successfully set one up.
Of course the hard part is still up to you: implementing it.
Sery Content Development can Help with your SEO Needs
Here at Sery Content Development in Billings, MT we specialize in search engine optimization (SEO). We understand the intricacies, and have a successful track record of moving people up the ranks in Google. If you’re frustrated with being stuck on page 3, 4 or higher, get in touch by filling out our contact form, sending an email, or calling Chase at 406-839-7787 to learn more.